The Proper Pitch

One man fights to keep the beautiful game relevant. A refresher course for the converted, a testament to the unbelievers. A source for commentary and analysis on soccer, football, fussball, futbol, voetbal, ποδόσφαιρο, calcio, футбол, or whatever else you call the World's Game.

Friday, September 08, 2006

MLS approves ads on front of jerseys.

According to reports, MLS has authorized placement of advertisements for shirt sponsors on the front of jerseys. While this may mean no change to Red Bull New York, who already engages in this practice, what could it hold for the rest of the league? Surprisingly, I think that this move could be carried out in a pretty sharp and classy manner. So while taking some time out of my work day, here's what I've come up with.

FC Dallas looks somewhat snazzy in a simplified RadioShack shirt sponsor. After 4 titles and an unprecedented run of success, sticking with one look their entire franchise history, I can't see DC adding a shirt sponsor in the near future.
Los Angeles with Budweiser.


New England switches from Sierra Mist to Pepsi because frankly, I couldn't find the new Sierra Mist logo in a way that would look tasteful. For Real, I thought about adding Jack Daniels as a joke, but ended up going with Benq Siemens, Real Madrid's sponsor.


Honda has been the Fire's shirt sponsor for years. While Chivas USA has never had a shirt sponsor, Chivas de Guadalajara is sponsored by Mexican sweets manufacturer Bimbo.

Shell of America is based in Houston, so I chose them for Houston's shirt sponsor. Sprint is based in Overland Park, Kansas, home of the Wizards' new stadium.

Despite the move to Commerce City, Invesco would make a classy sponsor for the Rapids. As for Columbus, the only answer seems to be a hardware store for "America's Hardest Working Team." Not to mention their stadium could use some home improvements.

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